P3- Potential Place in Market and Target Audience

Idea 1- Pizza Boy

This short film idea was based on the short, 'The man who couldn't stop putting things in bins'. This similar product was released and distributed by Virgin Media Shorts. But it has not won any awards and the only ratings it would receive are those of people visiting the Virgin Shorts website to watch the comedy film. This means that my idea has a potential place in the comedy market on similar platforms to the Virgin Media Shorts website as other viewers may be looking for similar short films as 'The man who couldn't stop putting things in bins'. However, as this short film hasn't won any awards and has no visible ratings on IMDB it may be more practical to put 'Pizza Boy' onto a distributor platform such as YouTube as it would be much easier for people to find my film and view it. 

Target Audience-

• Gender: Both male and females will be interested in this short film.
• Age: My short film is aimed at young adult audiences specifically between the ages of 16 and 25.
• My film will appeal to students as they are more accustomed to the humour that can be brought from awkward and embarrassing situations such as the scenes shown in my short film. They also have experience with part time jobs such as the 'Pizza delivery boy' role shown in mine so the main character would be relatable for them as he is also a student. 

Idea 2- A Decade in the Making

This short film idea was based off of the short films 'Paperman' and 'The Blue Umberella', but primarily the former. Both of these short films are Disney Animations and were first broadcast before major feature films such as 'Wreck it Ralph'. On IMDB 'Paperman' recieved a rating of 8.3 out of a possible 10 which is very impressive. The short film also won two awards, one being an Oscar for 'Best Short Film, Animated' and the other being an Annie Award for 'Best Animated Short Subject'. 'Paperman' was a Cinema Feature which was highly popular and leaves 'A Decade in the Making' a place in the romance market. This short film idea would be put on the distributor platform YouTube as it would have better chance of being seen as that website is so popular and widely used.

Target Audience-

• Gender: This short film would be targeted at females due to its theme and genre of Romance.
• Age: This short would be directed at anyone above the age of 16 as the timescale of the film reaches over ten years and so there is no specific relatable age of characters. 
• Lifestyle: Any lifestyle of viewer would be interested in this short film as an escapism technique.